StratAsia is a strategic consulting firm dedicated to helping U.S. and multinational companies thrive in the dynamic and evolving Asian marketplace. StratAsia brings together a deep understanding of the commercial, political and cultural landscape in the fastest growing Asian countries, decades of experience working with companies and governments, and an extensive network of contacts among senior business and political leaders in the United States and Asia to help companies develop and implement strategic plans and make the critical connections necessary to grow their Asian business.

Founded in 2005 by Kurt M. Campbell and Carola McGiffert, StratAsia offers tailored strategic advice. Doing business in Asia can be a delicate balancing act. Unlike many larger firms, we do not believe in one-size-fits-all solutions to complex challenges. Because we are a lean operation, we are able to give each client the personal attention they deserve and to craft market access strategies that take into account each company’s unique situation.

Knowledge – We Know Asia
Based on our combined decades of work in the private sector, the U.S. government and the policy community, we bring both extensive knowledge of the commercial challenges that companies face in Asia and a deep understanding of the political contexts in which commercial decisions are made.

Experience – We Know Business in Asia
We have worked with many leading U.S. and multinational companies in sectors ranging from aerospace, insurance, accounting, food services, public relations, biotechnology, and internet advertising, among others. Our experience includes projects in China, India, Japan, South Korea, Singapore, and Taiwan.

Contacts – We Know Decision Makers
Part of the key to success in Asia is understanding how decisions are made and who has the authority to make them. We have an extensive network at all levels in governments and corporations throughout Asia, and can open doors for clients looking for strategic business partners or political contacts. We also know the key players in the United States who can help advocate on behalf of our clients’ interests.